White-LabelAI Voice AgentFull WL

Stammer AI

Stammer AI is a white-label platform that lets agencies build, brand, and resell AI chatbots and voice agents to unlimited clients without exposing Stammer branding.

Stammer AI is a white-label platform, priced at $197/month on the Agency plan, integrating with Google Calendar, Calendly, Cal.com, and OpenAI. InnovaAI scores it 10/10 for agency resale, strong fit for agencies running 10+ client accounts under their own brand.

Strong Buy10.0/10

Agency Audit

Stammer AI is a white-label platform that lets agencies deploy AI chatbots and voice agents across web, phone, and messaging channels without showing Stammer branding to end clients. The Agency plan ($197/mo) supports up to 20 chat and 20 voice agents across unlimited client accounts, making it viable for agencies selling AI support or lead qualification as a retainer service. Best fit: AI agencies, web design firms, and marketing shops adding conversational automation to client offerings. The platform integrates with Google Calendar, Calendly, and Cal.com for appointment booking, plus WhatsApp, Instagram, and Facebook Messenger for omnichannel deployment. Resellers should expect to price client retainers above $197/mo to cover their margin and support overhead.

Strong BuyFull White-LabelTiered
Fit

10.0/10

Typical Margin

61%

Time-to-Value

1d about a day

Complexity
Low
Strong Buy
Fit100
Integrate Tool
Best For
  • You want to resell AI chatbots and voice agents under your own brand without Stammer AI logos appearing in client-facing dashboards or call recordings.
  • You serve web design or marketing agencies whose clients need 24/7 lead qualification or appointment booking across multiple channels (website, phone, WhatsApp, Instagram).
  • You can price client retainers at $300+ per month and want a low-touch, no-code setup that doesn't require your team to train AI models.
Not For
  • You need HIPAA or FedRAMP compliance for healthcare or government clients; Stammer AI does not publish compliance certifications in the provided content.
  • You require multi-tenant client reporting with role-based access controls (e.g., client admins cannot see other clients' data); the platform offers per-client dashboards but no verified tenant isolation documentation.
  • You want to avoid per-agent and per-call overage fees; scaling beyond 20 agents or 3 concurrent calls triggers add-on costs ($10/chat agent, $5/voice agent, $15/concurrent call) that compound quickly.

Profit Path

Your Cost (USD)

$197/mo

Market Range

$120–$300/mo

Revenue Model

Monthly Recurring

From 242 published agency rates in USA, 25th to 75th percentile x 4h of assumed delivery time. Rates are self-reported directory profiles, not observed transactions.

Ready to get started?

Get Stammer AI

Platform Features

Core capabilities of Stammer AI

White-label chat and voice agents

Deploy AI chatbots and voice agents under your agency brand with custom domain and dashboard branding. Clients see your branding, not Stammer AI, across web embeds, phone calls, and messaging channels.

Multi-channel deployment

Route a single AI agent across website chat, WhatsApp, Instagram DM, Facebook Messenger, and phone calls. Agencies can offer omnichannel support without building separate integrations for each platform.

Appointment booking automation

AI agents schedule meetings directly into Google Calendar, Calendly, or Cal.com without human intervention. Reduces booking friction for clients in real estate, home services, and SaaS sales workflows.

Lead qualification via conversation

Agents automatically collect prospect details (budget, timeline, pain points) during chat or call interactions and route qualified leads to your client's sales team. Eliminates manual intake forms.

Unlimited client accounts under one plan

The Agency plan ($197/mo) supports reselling to unlimited end clients. Each client gets a separate branded dashboard and agent configuration, enabling true multi-tenant resale.

No-code agent builder

Train agents on business data (PDFs, websites, knowledge bases) without coding. Agencies can onboard clients in under 30 minutes without requiring technical staff.

What Makes Stammer AI Different

Unique advantages vs similar tools in this niche

Full white-label platform with custom domain and branding

vs Other AI chatbot platforms that require vendor branding

Clients never see Stammer, only the agency's brand, allowing premium pricing.

Reseller program with zero revenue sharing

vs Platforms that take a percentage of client revenue

Agencies keep 100% of markup and set their own pricing.

Client dashboards that show ROI

vs Platforms without client-facing analytics

Dashboards show calls handled and leads captured, making renewals automatic.

Rebrandable API for custom integrations

vs Platforms with limited integration options

Agencies can charge premium fees for 'custom' integrations that take minutes.

Latest Updates

Recent releases and improvements for Stammer AI

ElevenLabs is out! - v1.8.2

New

Full SaaS users can now input their own ElevenLabs API key for voice output, allowing AI Agents to generate custom voice responses.

WhatsApp Integration, Custom Functions and UI Improvements! - v1.7.1

Improvement

Enhanced Facebook and WhatsApp integrations, new public link sharing, and UI improvements.

Facebook Messenger, WhatsApp & Custom Functions - v1.7.0

New

Newly approved Facebook Messenger and WhatsApp integrations by Meta, and advanced Custom Functions for developers.

Voice Features, AI Support Bot and Updates - v1.6.0

New

New voice functionality, enhanced AI support, and improved scheduling integration.

Investment ROI Calculator

Value equation analysis for Stammer AI, based on the Hormozi framework

What is the Hormozi framework? A four-factor score: (what the service delivers × how reliably it delivers) divided by (how long it takes × how much effort it requires). A higher Value Multiplier means a better return on the time and money invested: faster, easier, and more proven results.

Value MultiplierExceptional

6.2× value multiple: invest $197/mo and agencies typically charge $120–$300/mo for the work it powers.

Outcome56
÷
Friction9

Why This Succeeds

Higher is better

Implementation Challenges

Lower is better

Strong ROI. Stammer AI at $197/mo supports market rates of $120–$300. Its 6.2× value-equation score weighs client outcome and likelihood against the time and effort to deliver, not cost.

Best if:You want to resell AI chatbots and voice agents under your own brand without Stammer AI logos appearing in client-facing dashboards or call recordings.You serve web design or marketing agencies whose clients need 24/7 lead qualification or appointment booking across multiple channels (website, phone, WhatsApp, Instagram).You can price client retainers at $300+ per month and want a low-touch, no-code setup that doesn't require your team to train AI models.You need to support 3+ concurrent voice calls per client and want to avoid per-minute overage fees by staying within the Agency plan's included capacity.Your clients use Google Calendar, Calendly, or Cal.com for scheduling and you want native integrations rather than Zapier workarounds.

Pricing

Stammer AI platform cost to your agency

~61% margin

Starts at $197/mo (Agency), scales to $497/mo (Full SaaS Mode)

Agency

$197/mo
  • 20+ AI Chat Agents
  • 20+ AI Voice Agents
  • 5M Characters Max (Knowledge Base)
  • Fully White Labeled Dashboard

Full SaaS Mode

$497/mo
  • 100+ AI Chat Agents
  • 100+ AI Voice Agents
  • 5+ Concurrent Calls
  • Custom AI Functions
Enterprise

Enterprise

Custom
  • Starting at 1,000+ AI Chat Agents
  • Starting at 250+ AI Voice Agents
  • 25+ Concurrent Calls
  • Single Sign-On (SSO)

How usage-based pricing works

Stammer AI charges per consumption unit (per message (gpt-4.1-nano)). Below are the component rates the vendor publishes. Each row is a separate charge: your total cost combines them based on your configuration and volume. Component rates range from $0.001 per message (gpt-4.1-nano).

Final agency cost = (sum of selected component rates) × client usage volume. Confirm a usage estimate with each client before quoting.

Component Rates

Cost per unit: total depends on your configuration and volume

Per message (GPT-4.1-nano)
$0.001/ message (GPT-4.1-nano)
Per message (GPT-4o-mini)
$0.002/ message (GPT-4o-mini)
Per message (GPT-4o)
$0.01/ message (GPT-4o)
Per message (GPT-5)
$0.01/ message (GPT-5)
Per message (Grok 2)
$0.02/ message (Grok 2)
Per message (Claude 3.7 Sonnet)
$0.03/ message (Claude 3.7 Sonnet)
Per minute (GPT-4.1-nano)
$0.11/ minute (GPT-4.1-nano)
Per minute (GPT-4.1-mini)
$0.12/ minute (GPT-4.1-mini)
Per minute (GPT-5)
$0.15/ minute (GPT-5)
Per minute (GPT-4.1)
$0.16/ minute (GPT-4.1)
Per minute (Claude 3.7 Sonnet)
$0.17/ minute (Claude 3.7 Sonnet)

Add-ons

Optional extras priced on top of any main plan

Add-on: additional Chat Agent / month
$10/mo
Add-on: 1M Characters Knowledge Base / month
$5/mo
Add-on: additional Voice Agent / month
$5/mo
Add-on: additional Concurrent Call / month
$15/mo

Full White-Label Available

Stammer AI supports full white-label deployment: rebrand and resell under your agency name.

  • Custom domain & branding under your agency name
  • White-label reseller program with client billing
  • Client management portal with performance analytics
  • Multi-account management for agency operations

Market Intelligence

How agencies monetize Stammer AI: real offer economics and market positioning

Service Applications
Lead GenerationClient CommunicationsAutomation & IntegrationsReporting & AnalyticsSupport & HelpdeskSales Pipeline
Best For
  • AI agencies
  • Web design agencies
  • Marketing agencies
Not Ideal For
  • Agencies without technical staff
  • Enterprise-only agencies

Per-Client Recurring

white-label

Agency pays platform fee, charges each client a monthly subscription. Revenue scales with client count.

Offer Economics: What You Charge vs. What It Costs

Margin includes platform cost + agency labor at $75/hr.

Stammer AI Local Chat Starterlocal smb

Local service businesses (dentists, salons, contractors) needing 24/7 lead capture and appointment booking on their website

$1.1K/mo
Tool: $197/moLabor: 2h/mo × $75 = $150Margin: 68%Benchmark: $120–$300/mo
Deploy branded AI chat agent on client website with lead capture and FAQ flowsConfigure appointment booking integration with client's existing calendar systemTrain knowledge base using client's services, pricing, and business hoursMonitor monthly chat performance and deliver summary report with optimization tweaks
Stammer AI Growth Lead Enginegrowth smb

Growing SMBs (multi-location retail, med spas, real estate teams) needing omnichannel lead qualification across web and messaging

$1.3K/mo
Tool: $197/moLabor: 4h/mo × $75 = $300Margin: 63%Benchmark: $240–$590/mo
Deploy AI chat agents across website and SMS/messaging channels with branded white-label dashboardBuild multi-step lead qualification flows tailored to client's sales process and buyer personasIntegrate agent handoff triggers with client CRM or pipeline tool for hot-lead routingOptimize conversation flows monthly based on drop-off analytics and conversion data
Stammer AI Mid-Market Voice Suitemid market

Mid-market companies (healthcare groups, franchise operators, SaaS firms) needing AI voice agents for inbound support and outbound follow-up at scale

$1.8K/mo
Tool: $197/moLabor: 8h/mo × $75 = $600Margin: 56%Benchmark: $480–$1.2K/mo
Deploy AI voice agent with custom brand voice, call scripts, and escalation routing for inbound support queueConfigure outbound follow-up voice campaigns for appointment reminders or lead re-engagementIntegrate voice agent with client's CRM and helpdesk to log call outcomes and trigger workflowsMonitor call quality, resolution rates, and concurrency usage monthly with optimization recommendations
Stammer AI Enterprise AI Platformenterprise

Enterprise organizations (Fortune 5000, large healthcare networks, financial services) requiring SSO, custom integrations, self-hosted deployment, and dedicated AI agent infrastructure

$3.5K/mo
Tool: $197/moLabor: 16h/mo × $75 = $1.2KMargin: 60%Benchmark: $960–$2.4K/mo
Deploy fully white-labeled AI chat and voice agent infrastructure with SSO and custom domain configurationBuild custom AI functions and integration connectors to client's internal systems (ERP, CRM, ticketing)Set up client-facing branded dashboard with advanced analytics, role-based access, and audit loggingTrain client team on platform administration and deliver monthly performance review with strategic optimization roadmap

Scale Economics: Based on Starter Offer

Using Stammer AI Local Chat Starter at $1.1K/client. Platform: $197/mo. Labor: 2h/client × $75/hr.

5 clients
$5.4K
MRR
$4.5K net (82%)
10 clients
$10.8K
MRR
$9.1K net (84%)
20 clients
$21.6K
MRR
$18.4K net (85%)

Net = MRR - platform cost - labor (2h/client × $75/hr).

Weighted Avg Margin
61%
Across all offer tiers, incl. labor at $75/hr
Run your agency audit

Investment Decision Framework

Strategic vetting analysis for Stammer AI

Vetting Verdict

Strong Buy

Strong agency fit, low resell friction

Agency Fit(white-label + resell pathway)
100/100
0255075100
Resell Friction(WL + mode + complexity)
0/100
0255075100

Buy If

5
OPERATIONAL FIT

You want to resell AI chatbots and voice agents under your own brand without Stammer AI logos appearing in client-facing dashboards or call recordings.

OPERATIONAL FIT

You serve web design or marketing agencies whose clients need 24/7 lead qualification or appointment booking across multiple channels (website, phone, WhatsApp, Instagram).

OPERATIONAL FIT

You can price client retainers at $300+ per month and want a low-touch, no-code setup that doesn't require your team to train AI models.

OPERATIONAL FIT

You need to support 3+ concurrent voice calls per client and want to avoid per-minute overage fees by staying within the Agency plan's included capacity.

OPERATIONAL FIT

Your clients use Google Calendar, Calendly, or Cal.com for scheduling and you want native integrations rather than Zapier workarounds.

Skip If

5
CAUTION

You need HIPAA or FedRAMP compliance for healthcare or government clients; Stammer AI does not publish compliance certifications in the provided content.

CAUTION

You require multi-tenant client reporting with role-based access controls (e.g., client admins cannot see other clients' data); the platform offers per-client dashboards but no verified tenant isolation documentation.

CAUTION

You want to avoid per-agent and per-call overage fees; scaling beyond 20 agents or 3 concurrent calls triggers add-on costs ($10/chat agent, $5/voice agent, $15/concurrent call) that compound quickly.

CAUTION

Your clients demand inbound call recording compliance or call transcripts stored in their own cloud; Stammer AI does not document data residency or export options for voice recordings.

CAUTION

You operate in a region outside North America and need local data residency or GDPR Data Processing Agreements; the platform does not specify regional server locations.

Bottom Line

Stammer AI is a white-label platform that lets agencies deploy AI chatbots and voice agents across web, phone, and messaging channels without showing Stammer branding to end clients. The Agency plan ($197/mo) supports up to 20 chat and 20 voice agents across unlimited client accounts, making it viable for agencies selling AI support or lead qualification as a retainer service. Best fit: AI agencies, web design firms, and marketing shops adding conversational automation to client offerings. The platform integrates with Google Calendar, Calendly, and Cal.com for appointment booking, plus WhatsApp, Instagram, and Facebook Messenger for omnichannel deployment. Resellers should expect to price client retainers above $197/mo to cover their margin and support overhead.

Reality Check

Trade-offs & Gotchas

Stammer AI charges per additional agent ($10/chat, $5/voice) and per concurrent call ($15), so scaling a high-volume client can quickly exceed the base plan cost. Agencies must manage their own client billing and support escalation workflows, as the platform provides agent dashboards but not built-in ticketing or SLA tracking for human handoffs.

Implementation Reality

Low effort: self-service setup with guided onboarding

Effort: 3/10Time: 3/10

Academy for Stammer AI

Work through it in order: the course for this service first, then the modules behind it.

Course for this service

Stammer AI Agency Implementation, Building White-Label Voice Agent Services

Learn how to build, brand, and resell unlimited AI voice and chat agents under the Agency Plan while managing client deployments, training agents on business data, and scaling your margin structure. This course covers dashboard customization, multi-channel agent setup, appointment scheduling integration, and pricing models that let you charge clients fixed monthly or usage-based fees.

Open the course

Core concepts

The mental model you need to price and scope the work.

  1. Stammer AI Margin StackConcept

    Stammer AI's Agency Plan ($197/mo) covers 20 chat and 20 voice agents with unlimited client resale, but per-message costs ($0.001 to $0.03 depending on model) stack on top. The Margin Stack framework helps agencies calculate true delivery cost per client: sum the monthly plan share (e.g., $197 divided by number of clients) plus average message volume times per-message rate. For a client using 10,000 messages/month at $0.01/msg, the cost is ~$119.70 ($9.85 plan share + $100 messages). A retainer of $500/mo yields 76% margin. Agencies targeting local service businesses (dentists, salons) can use the Stammer AI Starter Chat offer ($1,080/mo) as a benchmark, adjusting for message volume. The framework prevents margin erosion from high-volume clients and guides tiered pricing based on usage.

  2. Post-Deployment Labor FloorConcept

    Every voice agent deployment leaves a labor floor: the calls, escalations, and corrections that still need a person. The framework asks agencies to measure that floor before pricing a retainer, because the floor, not the license fee, decides whether the account is profitable. Start with real call samples: count how many calls the agent resolves end-to-end, how many escalate, and how many need a human to fix a booking or a misread intent. Trillet's identity verification and live-system actions raise the automation ceiling in regulated work, but a wrong payment action still lands on someone's desk. Ruby and Abby keep humans in the loop by design, so their floor is visible in the invoice; white-label platforms hide it until month two. Forrester's finding that 83% of B2C marketers already use AI agents means clients compare your offer against a baseline, so quote the floor explicitly or absorb it silently.

  3. Residual Labor RatioConcept

    Residual Labor Ratio is the share of call handling that still needs a human after an AI voice agent goes live: exceptions, escalations, identity checks, and callbacks the agent cannot close. It matters because agencies price retainers on the assumption that deployment removes labor, when in practice the labor moves rather than disappears. A clinic deploying Trillet for end-to-end booking still staffs someone for clinical questions and failed verifications, and a service business running Goodcall for lead capture still reviews transcripts and re-dials abandoned conversations. The ratio is measurable: pull 200 real call recordings, tag every transfer and every manual follow-up, then divide human-touched minutes by total call minutes. That number, not the vendor demo, sets your floor price. Forrester's 2027 predictions note AI expansion is colliding with real infrastructure constraints, which pushes usage costs up while residual labor stays fixed, so agencies that price before measuring the ratio absorb the gap on every retainer renewal.

13 modules selected for Stammer AI

Real User Results

What agencies say about Stammer AI

4/5
(8 reviews)
Trustpilot
4/5
2025-10-26T20:33:48.000Z
Iplus

Updated Experience

I've been using stammer for a long time. In the beginning, they were okay considering the market. Sadly there are plenty of issues such as: - Their customer service is terrible when they don't have answers. For simple inquiries, they answer properly.

Read on Trustpilot
Trustpilot
5/5
2025-07-20T16:48:40.000Z
Developing with Wix - Luc

Stammer.ai - Ease of use and great pricing

I have a background in Customer Service (from front-line to management) and I really enjoy testing online products. In regards to Stammer.ai, I have tested over 10 similar SaaS software packages and I could not find another SaaS product like it. The pricing is great and the ease to set up a bot.

Read on Trustpilot
Trustpilot
5/5
2024-04-21T16:45:46.000Z
Tim Bennett

Fantastic product - amazing customer support

The team at Stammer have created a fantastic product backed by ongoing product development and amazing customer support. I have had the pleasure of working closely with the platform to get some excellent results for my clients.

Read on Trustpilot

Frequently Asked Questions

Answers about pricing, setup, implementation

Stammer AI is a white-label platform for building and deploying AI chatbots and voice agents that handle customer support, lead qualification, and appointment booking. Agents work across web chat, phone calls, WhatsApp, Instagram, Facebook Messenger, and custom API channels. Agencies train agents on client business data, brand them with custom domains and logos, and resell them to unlimited end clients under the Agency plan.

Stammer AI offers 3 pricing tiers, starting at $197/mo (Agency) up to $497/mo (Full SaaS Mode). Agencies typically achieve 61% profit margins when reselling to clients.

Yes. The Agency plan includes a fully white-labeled dashboard with custom domain and branding control. Client-facing surfaces display your agency branding, not Stammer AI branding, across chat widgets, voice agent caller ID, and client dashboards. This enables true resale without clients knowing the underlying platform.

Yes. Stammer AI natively integrates with Google Calendar, Calendly, and Cal.com. AI agents can book appointments directly into these calendars during chat or voice conversations without requiring manual confirmation or Zapier workarounds.

Setup is no-code and typically takes under 30 minutes per client once your agency account is configured. You upload client business data (PDFs, website content, or knowledge base), configure the agent's tone and behavior, and deploy across chosen channels. No technical staff or AI training required.

Stammer AI works well for home services (contractors, plumbers, HVAC), real estate (agents, brokers), SaaS (lead qualification and support), e-commerce (customer support), and professional services (law, accounting, consulting). Any client needing 24/7 lead capture, appointment booking, or support automation across multiple channels is a fit.

Stammer AI supports seamless human handoff from chat and voice agents. Agents can route conversations to your client's team via email, Slack, or custom webhooks. The platform does not include built-in ticketing or SLA tracking, so you must integrate with your client's existing support system (e.g., Zendesk, Intercom, HubSpot Service Hub).

Yes. Stammer AI voice agents support outbound call campaigns for lead follow-up, appointment reminders, or surveys. Agents initiate calls and handle two-way conversations. Pricing is based on concurrent call capacity ($15 per additional concurrent call beyond the included 3) and LLM usage per minute.

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