Launch an AI Creative Management Service in 7 Days
Step-by-step guide to packaging Google PMax and Meta Advantage+ AI creative tools into a premium agency service that commands $2,500-5,000/month per client.
Audit Your Current Stack
Review all creative tools and identify AI capabilities already available in your existing platforms.
Define Service Tiers
Create 3 pricing tiers: Starter ($1,500/mo), Growth ($2,500/mo), and Enterprise ($5,000/mo) based on creative volume and optimization frequency.
Build AI Creative Workflow
Set up the AI creative generation and approval pipeline using PMax asset generation and Meta Advantage+ creative tools.
Create Client Reporting Dashboard
Build a dashboard showing AI vs human creative performance metrics, cost savings, and optimization recommendations.
Develop Sales Collateral
Create a one-pager, case study template, and pitch deck for the new AI Creative Management service.
Pilot with 2-3 Existing Clients
Offer the service at a discounted rate to existing clients for 30-day pilot program.
Launch and Iterate
Officially launch the service, gather feedback from pilots, and refine the offering based on real results.
Questions about this playbook
- How long does this playbook take?
- 7 days across 7 steps, rated intermediate: Audit Your Current Stack, Define Service Tiers, Build AI Creative Workflow, Create Client Reporting Dashboard, Develop Sales Collateral, Pilot with 2-3 Existing Clients and Launch and Iterate.
- Where do I start?
- Step 1, Audit Your Current Stack: Create a spreadsheet of all creative tools, AI features, and current client usage.
- Which tools does it use?
- Google Ads, Meta Business Suite, Canva, Looker Studio and GA4.