Playbookintermediate7 days

Launch an AI Creative Management Service in 7 Days

By InnovaAI Research

Step-by-step guide to packaging Google PMax and Meta Advantage+ AI creative tools into a premium agency service that commands $2,500-5,000/month per client.

Google AdsMeta AdsAI Tools
1

Audit Your Current Stack

Review all creative tools and identify AI capabilities already available in your existing platforms.

Create a spreadsheet of all creative tools, AI features, and current client usage.
Google AdsMeta Business Suite2 hours
2

Define Service Tiers

Create 3 pricing tiers: Starter ($1,500/mo), Growth ($2,500/mo), and Enterprise ($5,000/mo) based on creative volume and optimization frequency.

Draft service tier document with deliverables, SLAs, and pricing.
3 hours
3

Build AI Creative Workflow

Set up the AI creative generation and approval pipeline using PMax asset generation and Meta Advantage+ creative tools.

Configure AI creative workflows in Google Ads and Meta Business Suite.
Google AdsMeta Business SuiteCanva4 hours
4

Create Client Reporting Dashboard

Build a dashboard showing AI vs human creative performance metrics, cost savings, and optimization recommendations.

Set up Looker Studio or GA4 dashboard template.
Looker StudioGA43 hours
5

Develop Sales Collateral

Create a one-pager, case study template, and pitch deck for the new AI Creative Management service.

Draft sales materials highlighting ROI and competitive advantage.
4 hours
6

Pilot with 2-3 Existing Clients

Offer the service at a discounted rate to existing clients for 30-day pilot program.

Pitch to 5 clients, aim for 2-3 pilot agreements.
2 days
7

Launch and Iterate

Officially launch the service, gather feedback from pilots, and refine the offering based on real results.

Send launch announcement, update website, and begin outbound sales.
1 day

Questions about this playbook

How long does this playbook take?
7 days across 7 steps, rated intermediate: Audit Your Current Stack, Define Service Tiers, Build AI Creative Workflow, Create Client Reporting Dashboard, Develop Sales Collateral, Pilot with 2-3 Existing Clients and Launch and Iterate.
Where do I start?
Step 1, Audit Your Current Stack: Create a spreadsheet of all creative tools, AI features, and current client usage.
Which tools does it use?
Google Ads, Meta Business Suite, Canva, Looker Studio and GA4.