StrategyDiscovery layer

The RPA Bifurcation: Why Agencies Must Pick a Lane Before the Agentic Shift Erases the Middle

RPA is splitting into two viable agency plays: mastering an enterprise platform for compliance-heavy clients, or specializing in lightweight, prompt-driven tools for SMBs.

By InnovaAI ResearchPublished Updated

Why does it matter for agencies?

Leverage
78/100
Risk
62/100

RPA is splitting into two viable agency plays: mastering an enterprise platform for compliance-heavy clients, or specializing in lightweight, prompt-driven tools for SMBs. Straddling both is a losing bet as agentic AI erodes traditional RPA's moat, forcing agencies to commit to one lane or risk margin compression.