AskCory Retainer Margin Model

AskCory's Professional plan at $46/year per seat (billed annually) allows agencies to white-label outputs for up to 4 seats and 3 teams. The Retainer Margin Model maps the cost per client workspace against a fixed monthly retainer. For example, an agency using 1 seat for 3 clients on the Professional plan pays $46/year per seat, or about $3.83/month per seat. If each client pays $197/month for a 'Strategy & Content Accelerator' retainer, the agency earns $591/month in revenue against a $3.83/month tool cost, yielding a 99.35% gross margin on the tool. However, the model accounts for setup time (6 hours per client) and monthly maintenance (2 hours per client). At a $100/hour effective rate, that's $600 setup and $200/month per client, reducing net margin to about 66% in month one and 83% thereafter. The model helps agencies decide how many clients to stack per seat and when to upgrade to multiple seats.